Editorial · No. 12 Purpose, Meaning, and the Cult of “Why” How the “Why” Movement Misunderstands Purpose and Meaning. We’ve been told that if we “find our why,” everything else will fall into place. But clarity is not truth, and no slogan can carry the weight of a human life. In my work with both…
Editorial · No. 11 The Absurdity of Personal Branding How corporate logic turned identity into packaging — and why it leaves people hollow. The modern fixation on “personal branding” has quietly reshaped how people understand identity. What began as a corporate marketing strategy has migrated into professional life, asking individuals to package themselves with the…
Editorial · No. 10 No, Don’t “Let Them” — Part II When the Foundations Crumble. This is Part II of my critique of the “Let Them Theory.” Part I examined the psychological and neuroscientific limits of the slogan. Here, we widen the frame to question the structural foundations of Robbins’ book and, more broadly, the…
Editorial · No. 9 No, Don’t “Let Them” — Part I A viral slogan collapses under psychological and neuroscientific scrutiny. Mel Robbins’ Let Them Theory has been unavoidable in recent months. It appears in coaching sessions, podcasts, and social feeds, offering a two-word promise of peace. Stop resisting, stop controlling, stop caring about what others…
Editorial · No. 8 Leadership: The Act of Moving Forward Why emotional fluency matters, but only decisive motion defines leadership. We’ve spent the last decade turning leadership into an emotional performance. In our effort to correct the authoritarian models of the past, we pushed so far toward empathy, attunement, and psychological safety that we quietly…
Editorial · No. 7 The Myth of the “Authentic Self” A critical look at the seductive myth that identity is fixed, discoverable, and pure. The “Authentic Self” is a self-help mantra, a social media buzzword and a book title, but it’s also a deeply flawed idea. It is indeed a framework as popular as it…
Editorial · No. 6 Why (almost) Everything is Context How bad decisions emerge from ignoring the frame that gives facts meaning. Imagine running 100m in 13.47 seconds. Look, I get it. You’re unimpressed. I can practically hear the skepticism. ‘Local jog?’. ‘Amateur hour at the community track?’. ‘My grandma could do better.’ ‘I could do…